Rocket Dog is one of the leading California lifestyle footwear brands for women and girls. Rocket Dog embraces effortless and sincere style, believing originality is always in fashion. The company wanted a way to interact with fans of the brand between purchases. Black Sun designed an app to engage fans with the culture of a genuine Rocket Dog girl in a much deeper way than on their website or advertisements. The app includes an integrated radio station featuring exclusive music, updateable lookbooks, a tap-to-buy feature that lets you purchase products directly from the lookbooks, updates on latest trends alongside photos / video galleries and all their social channels.  Black Sun updated the original app twice a year for the Fall and Spring seasons, from 2010 to  2013.